At West End, we have proud tradition of supporting South Australian sport, including the local competitions such as SANFL, SACA, West End Redbacks, Strikers, and fantastic grass roots initiatives including West End Slowdown and Lawn Bowls to name a few!
SOUTH AUSTRALIAN NATIONAL FOOTBALL LEAGUE
When SANFL teams play, they are kicking a West End football. West End is the major sponsor of the SANFL with sponsorship links going back to 1954. Our sponsorship filters through to the clubs and helps develop the stars of tomorrow. We are also proud sponsors of the West End State Team and the West End Country State Team.
Visit the SANFL website.
SOUTH AUSTRALIAN CRICKET ASSOCIATION
West End has been the major sponsor of cricket is South Australia for as long as anyone can remember. In fact, West End has been the beer of choice for South Australian cricketers and patrons at Adelaide Oval since the late 1800’s. Who can forget those famous images of Chappell, Hookes, Lehmann and Phillips enjoying a cold West End after a day’s play at the oval. Cricket and West End just seems to go hand in hand.
Visit the SACA website.
West End is the principal partner of the Adelaide Strikers. With the West End brand across the chest of the playing uniforms, the Adelaide Strikers deliver the best value summer entertainment for South Australians and a chance to enjoy a cold West End while you watch the fast-paced action at Adelaide Oval.
Visit the Strikers website.
WEST END REDBACKS
West End is the principal partner of the West End Redbacks and through this support we look forward to seeing the West End Redbacks continue their rise up the table to clinch that elusive Sheffield Shield title; something that has eluded South Australia since the 1995/96 summer.
Visit the Redbacks website.
WEST END PREMIER CRICKET
West End is the principal partner of Adelaide’s premier cricket competition. Through the sponsorship, the West End Premier Cricket competition provides the best quality cricket competition in South Australia.
Visit the West End Premier Cricket website.
WEST END REDBACKS LEAGUE
West End is the principal partner of the West End Redbacks League, formed during the 2013/14 season as a new elite pathway for cricketers to gain selection at state level. It is the first competition of its kind in Australian cricket to include an international team, the PNG Digicel Barramundis.
Visit the West End Redbacks League website.
BOWLS SOUTH AUSTRALIA
As the official beer of Night Owls Bowling, we supply West End Draught to all clubs in the Home Finals season.
Visit the Bowls SA website.